Blackout Wednesday: Three creators riff on the unofficial pre-Thanksgiving bar night

The night before Thanksgiving has its own name, and on Wednesday, Nov. 26, 2025, Juice Unlocked put the question to its followers: "Today is 'Black Out Wednesday.' Will you be participating?"

The post called it "basically the unofficial pre-Thanksgiving holiday." As the caption put it, people come back to their hometown, link up with old friends, hit the local bar and trade life updates before the holiday.

The clips

The post paired a photo-style graphic of a rowdy outdoor bar crowd under string lights with a video stitching together three short creator clips. The first, filmed at night inside a car, carries the on-screen label "Blackout wednesday in Newport Beach."

That creator sarcastically sold the night as blacking out at the local dive bar with everybody he hadn't seen since high school, then cooking Thanksgiving dinner the next day with "mad anxiety" while trying to hold conversations with family.

The second, in a trucker cap, turned it into a chain letter: if the video showed up on your For You page, you had to go, and so did whoever you sent it to.

The last clip asked what plenty of people wonder every year: "Who created Blackout Wednesday and why??"

“If you're seeing this video, then that means that you have to black out the night before Thanksgiving at your local hometown bar. I'm sorry, I don't make the rules.”

Your call

Juice Unlocked asked followers whether they were tapping in or staying home. If you went out, the best tradition is a sober ride home.

“Who said, 'Hey, random Wednesday before Thanksgiving, let's get and just destroy ourselves'? Not Saturday, but Wednesday.”