Juice Unlocked unveils City On The Map, opens early access list for first release

Juice Unlocked introduced a new project on March 19, 2026: City On The Map, or COTM, which has its own Instagram account, @cityonthemapofficial.

"This is something we've been building behind the scenes for a long time and it's BIGGER than just a drop," the announcement said. It opened with a simple pitch: "Every city's got a story… we're putting ours on the map." The post was tagged Orange County.

How to get in

The first release was described as "loading," with early access limited to people on a sign-up list. "If you're not on the list, you're not getting it," the post said, pointing followers to the link in Juice Unlocked's Instagram bio to lock in a spot before launch.

The post did not say what the first release is, what it costs or when it goes live.